New York Foundation for the Arts now hosts a regular podcast. The most recent NYFA Podcast can be found below. To view archived podcasts, please click the titles to the left under >NYFA Podcast. For questions or comments please contact Amber Hawk Swanson Officer, NYFA Source.

Filmmakers need to take a role in finding their audience, even when they have a distributor, and preferably well before. Today, you need to begin developing a realistic marketing and distribution strategy from the moment you begin writing funding proposals and developing your website.

In this presentation, Caitlin Boyle will draw on her experiences to explain how a return to old-fashioned ideas about art, journalism and community—and an embrace of innovative distribution and outreach strategies—can help filmmakers engage audiences, earn revenue, and in some cases contribute to social change. Boyle will discuss grassroots and community screening campaigns and will offer nuts-and-bolts guidelines for creating a grassroots distribution plan for your own film.
Among the many films she has promoted, Caitlin Boyle has devised grassroots distribution and marketing campaigns for the award-winning films “Pray the Devil Back to Hell” and “King Corn” (an example of successful grassroots distribution highlighted in a recent report commissioned by ITVS). Through her own company, Film Sprout, or working with Peter Broderick and Paradigm Consulting (www.peterbroderick.com), she has helped create community-driven distribution strategies for dozens of filmmakers.